Our highly subjective list of the best content marketing events you should consider attending in 2024 to support your professional development.
February 12, 2024 Content Chat Recap: Taking an Unconventional Approach to Content Marketing for Membership Associations
In this #ContentChat recap, ABA Director of Communications Ben Rome explains how membership associations can take a more creative content marketing approach.
February 5, 2024 Content Chat Recap: How to Use Video Content on LInkedIn for Personal Branding and Thought Leadership
In this #ContentChat recap, agency owner Shane Shaps shares tips for using video content to boost your thought leadership on social media.
In this #ContentChat recap, Forrester Analyst Lisa Gately explains the benefits of generative AI and how content marketing teams are using it.
In this #ContentChat recap, content strategist Carmen Hill explains how to conduct story mapping to align your B2B content with distinct buyer needs.
The #ContentChat community’s round-up of the most useful content marketing resources, including tools and templates for thought leadership, social media management, content workflows, and more.
January 8, 2024 Content Chat Recap: How to Transform a ‘Meh’ Content Idea Into Something Your Community Will Love
In this #ContentChat recap, our friends Amy Higgins and Monica Norton share their content transformation framework to help you improve content ideas (including ways to push back when needed.)
In this #ContentChat recap, The Content Marketing Institute’s Stephanie Stahl shares key takeaways from the 2024 B2B Content Marketing Research.
In this #ContentChat recap, Trust Insight’s Christopher S. Penn explains how content marketing teams can use AI in 2024.