Meet Erika Heald

Erika Heald is a content marketing expert and keynote speaker. As the founder and Chief Content Officer at Erika Heald Marketing Consulting, she specializes in B2B content marketing and thought leadership consulting.

Founder and Chief Content Officer

Erika Heald is a B2B content strategy expert and marketing consultant. She launched Erika Heald Marketing Consulting in 2003 to help organizations and executives define and execute content marketing strategies that drive business and professional growth.

Erika is the author of Content Foundations: Scale your content with AI without losing your voice. This practical guide to content governance shows teams how to scale content operations with AI (and humans!)—without losing their voice, consistency, or strategic intent.

She frequently speaks at marketing industry events on topics such as AI and customer experience, content governance, B2B content strategy, developing corporate thought leadership programs, and defining a unique brand voice.

Before transitioning to the consultancy full-time in 2016, Erika led and grew high-performance content marketing teams in-house at Highwire PR, Anaplan, Achievers, Charles Schwab, United Behavioral Health, and the Northern California Human Resources Association.

Erika lives in Sacramento, California, with her partner Lewis, their rescue cats Gus and Sylvie, and their bulldogs Bulleit and Kupo.

In addition to writing on our blog, you can find her recipes and gluten-free advocacy on erikasglutenfreekitchen.com and join her for the weekly #ContentChat LinkedIn livestream chat for content marketing professionals on Mondays at 12 noon Pacific.

Erika is the author of the upcoming book Content Foundations, and a contributing author to The Content Entrepreneur.

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Erika Heald’s Recent Speaking Engagements

Erika has spoken with audiences spanning from intimate employee offsite groups of 20 to packed industry conference sessions of 500+, in a range of in-person and virtual settings.

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Align, Approve, Amplify: The Content Governance Strategy That Delivers Great Content Every Time
From Taxonomy to Templates: Essential Building Blocks to Scale Content Creation
5 Steps For Creating a Truly Useful Content Style Guide That Makes Your Brand Shine
AI: The Ultimate Wingman For Your Brand Voice
The Unexpected Opportunity of the Blind Case Study
B2B Customer Case Study Programs that Put the Customer’s Voice at the Center

An Introduction To Defining a Differentiated Brand Voice (And How AI Can Help)
The Essential Governance Toolkit for Bringing Your Content Strategy to Life
How to Build an Executive Thought Leadership Platform That Plays to Your Leadership Team’s Strengths
How to Conduct a Social Media Audit That Helps Your Community Thrive
Why You Need Social Media Guidelines

What people are saying about Erika’s sessions

Erika is a skilled marketing industry speaker who has been applauded for her ability to distill complex topics into simple and clear presentations. People often leave Erika’s sessions with a notebook full of new ideas and immediate steps they can take to improve the success of their work. But don’t just take our word for it—here is what attendees have actually said about Erika’s sessions:

“Very good. Content of presentation was relevant and fulfilled the promise of the description. I found it quite useful and will be able to put the material into practice.”

“The perfect presentation. A balance of strategy, takeaway tools (voice chart), examples from a variety of industries, both B2B and B2C, and actionable takeaways. This preso will justify the budget for this conference.”

“Really enjoyed the content of this session and it was presented really well. People asked intelligent questions and Erika gave thoughtful and practical answers.”

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