What Makes Us Different?

Content marketing has the power to build lasting relationships—but not without a strategy behind it that centers on being helpful to your brand community. 

That’s why all of our projects and retainers start with gaining a mutual understanding of how you fit into the conversations already happening within your industry, and how you can differentiate your content to connect with the right people.

“No more random acts of content” isn’t just a catchy slogan on our homepage—it’s one of our core values.

what we do best

While each consulting engagement is tailored to the customer’s unique needs, our marketing strategy and consulting services primarily fall info a few specific areas.

Content Strategy
AI
Editorial Planning
B2B Custom Content
Fractional Content Leadership
Content Governance
Executive Thought Leadership
Workshops & Team Training
Website Content Creation

our team

erika heald

Erika Heald is an experienced marketer with hands-on marketing experience—not just someone experienced in talking about marketing.  Erika has applied her 25+ years of content strategy and digital marketing experience in both B-to-B and B-to-C environments with an emphasis on working with enterprise technology companies, startups, specialty food producers, and non-profit membership associations.

Learn more about Erika

Alek Irvin

Alek Irvin started collaborating with the consultancy in 2018. He has a rich history in executive thought leadership development, media relations, and social media strategy and execution. With nearly a decade of experience working as a public relations and content marketing consultant, he helps brand leaders engage and connect with their communities in approachable and meaningful ways.

Learn more about Alek

Sharing Our Perspectives

Want to see how we think, and our content creation work in action? Check out these popular blog posts.

Are you ready to transform your content marketing and grow your business?

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